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Over the air bootloader

Dear support,

We are in the design stage for a BLE application. We looked at different options. Although the NRF51822 seems better in specs. The TI parts CCxx offer this bootloading over the air option which is very attractive to us as we can skip some hardware parts like USB connector etc. Are there developers busy with a Nordic solution which uses over the air bootloading ? Is this technical possible ?

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