It appears that when the Dongle originally ships the Bluetooth advertiser is switched off.
ok i understand to download all kinds of software or some kinds of it to turn the Dongle on so I will see it on my Bluetooth network.
however, strangely as the problem seems I only own an iPad ( with all the Nordic Apps ) and they provide enough of the service I need [ that is once it is on ]
so the question I am seeking - is there a command or sequence of commands I can send from Telnet to the USB so I can turn the devices Bluetooth on and off?