The disccussion here
https://devzone.nordicsemi.com/f/nordic-q-a/24592/my-nrf52-nrf51-dk-kit-doesn-t-work
has been closed.
I followed step 4 and it took a few tries but I got the boot record to show as drive F on my computer. I dragged the bin file onto the drive. It started installing, drive F vanished and the power LED rapidly flashed. There were no instructions anywhere as to what to expect or what to do next. After a few minutes of waiting (and searching for documentation) I gave up and power cycled the board and it appears to work. J-Link recovered.
I was able to install a project I have. But when I try and install another project, Putty loses the serial connection and I am on the road to messing up the board again.
So the question I have, is what kind of bug could cause that issue. It has to be something simple because the code was working - but I am making changes of course. I don't know how to debug this...
Tag selection has become horrible. So I don't bother anymore.