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How to setup characteristic to user blob type data (nrf8001)

I'm trying to use the nrf8001 (and arduino) to send MIDI (musical note data) to Mac OSX. According to the Apple developer site the midi profile requires that the characteristic of the primary service be a 'blob' type. But, when setting up a customer profile on the nrfstudio go I did not see any mention of a blob type when trying to add a new characteristic. How would I go about configuration the characteristic in this service to use blob type data?

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